D2C Brand Salty Raises INR 30 Cr to Expand Portfolio

D2C brand Salty has raised INR 30 Cr in a funding round led by MG Investment, with participation from Anicut Capital, All In Capital, and JK Group, along with new angel investors. The startup plans to expand its product offerings in categories like watches, sunglasses, scarves, belts, and bag charms. Salty's strategic investment aims to enhance its market presence and drive growth in the e-commerce sector.